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Search results for “consumer insights”
Sharing is caring (unless it’s a bit creepy)
03/29/2015
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9:09:14 AM
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A “Future of Travel” event in Madrid this week took a broad-brush approach to the industry, with one recurring theme at the heart of most discussions – data.
Five questions to help marketers solve the metasearch dilemma
03/20/2015
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2:29:02 PM
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When mobile booking and payment become part of metasearch, it is even more important to have a single party with a seamless closed loop marketing solution.
Identifying users and their intent – two of the biggest challenges in digital ad domain
03/03/2015
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9:47:58 AM
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Is advertising technology on the verge on touching a point where the intent of a traveller can be accurately assessed in order to offer a marketing message with laser-sharp precision?
Chinese enthusiasm for social media tails off sharply, quality of content concerns.
02/16/2015
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11:40:15 AM
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The number of Chinese who feel positive about social media has dropped by 12.1 percentage points from last year to 64.7%.
Orbitz reports fourth quarter and full year 2014 results
02/13/2015
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5:14:46 PM
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Chicago, February 12, 2015 - Orbitz Worldwide, Inc. (NYSE: OWW) today announced results for the fourth quarter and year ended December 31, 2014.
LY.com finds itself in the middle of the OTA melee – and likes where it’s at
02/04/2015
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10:42:24 AM
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LY is led by CEO Any Wu, who started the company in 2004 and has since grown it into one of China’s top online travel sites.
Chinese luxury travellers spends an average of over USD 45,000 annually on trips
12/05/2014
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5:20:23 PM
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Over 9 in 10 travelled to Asian countries for leisure in last 12 months; 1 in 3 visited Thailand
What TripAdvisor’s instant booking means for hotels
11/10/2014
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9:45:48 AM
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TripAdvisor’s new instant booking function is many things, but being instantly understandable isn’t one of them. The technical aspect is straightforward. But the business implications are not.
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